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  • Analyze financial statements to evaluate profitability, operational performance, financial strength, and cash flow.
  • Use ratio analysis to evaluate financial performance again trends, prior performance, and industry statistics.

One of the most crucial skills for any manager to develop, financial or otherwise, is an ability to pick up and read a set of financial statements.  Financial statements tell important stories about how a business has performed, its level of financial strength, and the availability of cash generated.  Unfortunately, these stories are often not explicitly stated and require understanding and further analysis.

 

In this course, we will work through a set of financial statements highlighting the key points of relevance.  We will also learn about ratio analysis, which will help us generate a deeper level of insight into the financial results by making comparisons to prior periods and to peers.    This is a foundational course that will deepen your understanding of what the numbers mean. 

  • No prerequisites are required for this course.
  • Are you looking to up your understanding of financial information? Financial literacy is as important as an ability to read and write in the business world. If you aren’t quite sure how to read and interpret financial statements, this course is for you.
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  • Section 1 : Welcome to the Course! 1 Lectures 00:04:20

    • Lecture 1 :
    • I’ll go over the broad topics we’ll cover in the course. I’ll also touch on why the course will help you, and what you’ll get out of it once you’ve completed it.
  • Section 2 : What is a 10-K 1 Lectures 00:07:12

    • Lecture 1 :
    • What is a 10-K
    • In this lesson, I’ll tell you what is included in a typical annual filing by any public company. This will give you an overview of what information is available for analysis.
  • Section 3 : Evaluating profitability. 1 Lectures 00:19:28

    • Lecture 1 :
    • Evaluating profitability.
    • In this lesson, let’s look at how much money the company makes using a variety of different metrics.
  • Section 4 : Evaluating operations. 1 Lectures 00:07:02

    • Lecture 1 :
    • Evaluating operations.
    • In this lesson, I’ll show you how to evaluate the operating efficiency of any company.
  • Section 5 : Evaluating financial strength. 1 Lectures 00:13:31

    • Lecture 1 :
    • Evaluating financial strength.
    • In this lesson, I’ll show you why the balance sheet is important and how to evaluate whether a company’s financial position is strong or weak.
  • Section 6 : Evaluating cash flow. 1 Lectures 00:08:41

    • Lecture 1 :
    • Evaluating cash flow.
    • In this lesson, I will show you why earnings and cash flows differ and how you can evaluate different metrics that emphasize cash flow.
  • Section 7 : Performing investment analysis. 1 Lectures 00:14:36

    • Lecture 1 :
    • Performing investment analysis.
    • In this lesson, I will show you how to evaluate investment opportunities of different public companies using ratio analysis. It might help you make your next retirement savings plan investment.
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16 Courses

Blair is a many-time corporate director, CFO, author, speaker, educator, innovator, and thought leader. His educational videos of accounting and finance have million of views on YouTube. He has keynoted and spoken at national conferences from New York to Toronto. Along with Jen, he co-hosts CPA Canada’s podcast series “CPA Success Podcast.” He works with real businesses to experiment with theories and practices developed both in the academic and real world. He then shares these experiences and stories with others of what works, what doesn’t, and what was learned. He is the author of The Illiterate Executive: An Executive’s Handbook for Mastering Financial Acumen.
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