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$29
What you'll learn?
- Fundamentals of Marketing
- Digital marketing channels and metrics
- Creating a blog
- Search engine optimization (SEO)
- Search engine marketing (SEM)
- Social media marketing (SMM)
- Email marketing
- Content marketing
- Digital Marketing strategy
Course Overview
The Hands-On Digital Marketing Course has been designed for all the aspiring hearts who want to become an exclusive digital marketing professional in the future.
This course is designed by practicing managers and subject matter experts in the digital marketing domain. Our trainers have proven experience in the digital marketing domain, and they have shared their practical knowledge and expertise in the learning sessions.
Aiming at the essential marketing and advertising concepts, this course make a layman understand the fundamental aspects of digital marketing and also the analytical approaches to implement further in real life.
Pre-requisites
- No experience required
- Suitable for any types of businesses (digital product, physical product, service, B2B, B2C)
Target Audience
- Business owners
- Website owners
- Marketing professionals
- Job seekers who are aspiring to become a digital marketer
Curriculum 23 Lectures 04:52:04
-
Section 1 : Fundamentals of Digital Marketing
- Lecture 2 :
- Introduction
-
Section 2 : Creating a Blog
- Lecture 1 :
- Covering everything about Blogging and examples
- Lecture 2 :
- what is domain and hosting & how to buy your own domain
- Lecture 3 :
- What is blogger and How to create a blog in blogger
- Lecture 4 :
- What is Wordpress and how to use wordpress
-
Section 3 : SEO (Search Engine Optimization)
- Lecture 1 :
- SEO introduction
- Lecture 2 :
- Keywords Algorithm
- Lecture 3 :
- Crawling & Indexing
- Lecture 4 :
- Practical On Page and Off Page Session
-
Section 4 : SMM (Social Media Marketing)
- Lecture 1 :
- What is SMM, how to create a SMM campaign
- Lecture 2 :
- Different SMM campaign Examples and tools of SMM
-
Section 5 : Email Marketing
- Lecture 1 :
- Email Marketing, Objectives, Different Types of Emails
- Lecture 2 :
- Setting up an Email Marketing tool and designing a template
- Lecture 3 :
- Designing a Email Campaign
- Lecture 4 :
- Designing and sending bulk mail
-
Section 6 : Content Marketing
- Lecture 1 :
- Content Marketing Introduction
- Lecture 2 :
- Content Marketing Campaign Example
- Lecture 3 :
- Different Types of CM, How to Use CM tools
-
Section 7 : Google Analytics
- Lecture 1 :
- Introduction to google Analytics and Objectives
- Lecture 2 :
- How to use Google Analytics for Digital Marketing
-
Section 8 : Digital Marketing Strategy
- Lecture 1 :
- What is a Digital Marketing Strategy and Objectives
- Lecture 2 :
- What is the roadmap to design a DM Strategy
Our learners work at
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