All in One Offer! | Access Unlimited Courses in any category starting at just $29. Offer Ends in:

Browse Library

  • Business Solutions
  • Become an Instructor
  • 0
    Shopping Cart

    Your Cart is empty. Keep shopping to find a course!

    Browse Courses
Get Unlimited Learning Access
3 days left at this price!
30-Day Money-Back Guarantee

This plan includes

  • Instant access to 11,000+ online courses
  • Play & Pause Course Videos
  • HD Video Recorded Lectures
  • Learn on Mobile/PC/Tablet
  • Quizzes and Real Projects
  • Lifetime Course Certificate
  • Instructor Chat Support
  • Cancel Plan Anytime
Subscribe to Learnfly’s top courses
Get this course, plus 11,000+ of our top-rated courses for one year with Go Annually Plan.
$348 $244 a year Save 30%
3 days left at this price!
30-Day Money-Back Guarantee

This plan includes

  • Instant access to 11,000+ online courses
  • Play & Pause Course Videos
  • HD Video Recorded Lectures
  • Learn on Mobile/PC/Tablet
  • Quizzes and Real Projects
  • Lifetime Course Certificate
  • Instructor Chat Support
  • Cancel Plan Anytime
  • Understand how search engines work including crawling, indexing and ranking
  • Learn how to use Google Search Console to monitor search engine performance and identify errors
  • Research keywords the most appropriate keywords for which to optimise your site
  • The importance of link building and link building strategies
  • Local SEO: Driving traffic to your local business
  • Monitoring keyword performance
  • Black Hat and What Hat SEO. Avoiding falling foul of Google's rules
  • Technical SEO: Configuring your website to maximise search engine performance
  • On-Page SEO: How to write optimise content

Learn how to grow your website’s natural search engine traffic from Google and Bing – the world’s largest Search Engines. Search Engine Optimisation is one of the most cost-effective marketing channels and a great opportunity for entrepreneurs to increase sales.
This course is taught by Trevor Ginn, a successful online retailing entrepreneur who runs an online business that sells over $5 million/year. Trevor Ginn has over 15 years of generating sales through organic search engine traffic. He will show you how to:
Understand how Search Engines work, including crawling, indexing and ranking
Identify the best links for your business and start a link-building campaign
Avoid breaking Google’s rules
Optimise your site for search (Technical SEO)
Research and identify the best keywords for your business
Identify the different elements of an HTML page and how they contribute to your performance
Create Search Engine Optimised Content (On-Page)
Track your performance using Google Search Console and fix errors
Monitor your natural search performance
Each section has a written course summary, and once purchased, this course is available to students forever.
Course content and overview
This course is for you if you have just launched a new website or are a more experienced website owner looking to increase natural search engine traffic and boost sales. The course comprises of 8 detailed sections, each of which tackles an aspect of Search Engine Optimisation. After completing the course, you will be able to:
Ensure your site setup will maximise performance
Select the right keywords for your business
Create Search Engine Optimised content
Launch a link-building campaign
Optimise your business for local search
This course distils the instructor’s enormous experience of search engines and selling online into 25+ digestible lessons. He is always happy to answer questions and loves hearing from students.

  • No prior knowledge or experience of selling online is required before starting this course. You will, however, require basic computer and internet skills.
  • A computer with an internet connection! You will also need a text editor (e.g. Microsoft word or Google Docs) and a spreadsheet (e.g. Microsoft excel or Google sheets).
  • This course is suitable people who are new to SEO (Search Engine Optimisation), but will also be of interest to website owners who are looking to improve their organic traffic.
  • This course includes downloadable guides which are a great reference for sellers of all abilities.
View More...
  • Section 1 : Introduction 4 Lectures 00:18:08

    • Lecture 1 :
    • Lecture 2 :
    • Why SEO
    • Lecture 3 :
    • Anatomy of the Search Engine Result Page(SERP)
    • Lecture 4 :
    • Natural Search vs Paid Search
  • Section 2 : How Search Engines work 2 Lectures 00:11:39

    • Lecture 1 :
    • Indexing and Crawling
    • Lecture 2 :
    • Ranking
  • Section 3 : Elements of Search Engine Optimisation 2 Lectures 00:05:22

    • Lecture 1 :
    • Elements of SEO
    • Lecture 2 :
    • Black Hat vs White Hat SEO
  • Section 4 : Technical SEO 3 Lectures 00:20:01

    • Lecture 1 :
    • Maximising index inclusion
    • Lecture 2 :
    • Domain, brand and Spam ranking factors
    • Lecture 3 :
    • Technical SEO - Site Configuration
  • Section 5 : On Page SEO 3 Lectures 00:32:23

    • Lecture 1 :
    • What is On-Page SEO
    • Lecture 2 :
    • Keyword Research
    • Lecture 3 :
    • Creating Optimised Content
  • Section 6 : Off Site SEO 4 Lectures 00:29:55

    • Lecture 1 :
    • What is Off-Page SEO
    • Lecture 2 :
    • Link Building & Why it is important
    • Lecture 3 :
    • Link Building Strategies
    • Lecture 4 :
    • Local SEO
  • Section 7 : Google Search Console 2 Lectures 00:02:57

    • Lecture 1 :
    • How to use Google Search Console
    • Lecture 2 :
    • Monitoring Keyword Ranking
  • How do i access the course after purchase?

    It's simple. When you sign up, you'll immediately have unlimited viewing of thousands of expert courses, paths to guide your learning, tools to measure your skills and hands-on resources like exercise files. There’s no limit on what you can learn and you can cancel at any time.
  • Are these video based online self-learning courses?

    Yes. All of the courses comes with online video based lectures created by certified instructors. Instructors have crafted these courses with a blend of high quality interactive videos, lectures, quizzes & real world projects to give you an indepth knowledge about the topic.
  • Can i play & pause the course as per my convenience?

    Yes absolutely & thats one of the advantage of self-paced courses. You can anytime pause or resume the course & come back & forth from one lecture to another lecture, play the videos mulitple times & so on.
  • How do i contact the instructor for any doubts or questions?

    Most of these courses have general questions & answers already covered within the course lectures. However, if you need any further help from the instructor, you can use the inbuilt Chat with Instructor option to send a message to an instructor & they will reply you within 24 hours. You can ask as many questions as you want.
  • Do i need a pc to access the course or can i do it on mobile & tablet as well?

    Brilliant question? Isn't it? You can access the courses on any device like PC, Mobile, Tablet & even on a smart tv. For mobile & a tablet you can download the Learnfly android or an iOS app. If mobile app is not available in your country, you can access the course directly by visting our website, its fully mobile friendly.
  • Do i get any certificate for the courses?

    Yes. Once you complete any course on our platform along with provided assessments by the instructor, you will be eligble to get certificate of course completion.
  • For how long can i access my course on the platform?

    You require an active subscription to access courses on our platform. If your subscription is active, you can access any course on our platform with no restrictions.
  • Is there any free trial?

    Currently, we do not offer any free trial.
  • Can i cancel anytime?

    Yes, you can cancel your subscription at any time. Your subscription will auto-renew until you cancel, but why would you want to?

1773 Course Views

6 Courses

Trevor Ginn is the founder of VendLab, an eCommerce agency specialising in multi-channel eCommerce. Trevor has been trading online for over 10 years and alongside his consulting business runs several eCommerce businesses which trade successfully on Amazon, eBay, Google shopping as well as several other international channels. When not thinking about eCommerce, Trevor loves climbing, mountain biking and reading.
View More...
  • Unmatched Variety and Value!
    Learnfly's monthly subscription offers unlimited access to a vast range of courses. Affordable pricing, compared to competitors, makes it the ultimate choice for continuous learning.
    Jessica M.


  • Top-Notch Quality, Affordable Rates!
    High-quality courses with certified instructors make Learnfly stand out. The affordable pricing is a game-changer for those seeking premium education.
    Alex P.


  • Certified Excellence Every Time!
    Learnfly's courses, taught by certified instructors, ensure top-notch learning experiences. The course completion certificates add significant value to one's skill set.
    Sarah R.


  • Round-the-Clock Support!
    Learnfly goes the extra mile with 24/7 course support. Their dedication to helping students succeed is commendable.
    Ryan K.


  • Learn Anywhere, Anytime!
    Whether on mobile, PC, or tablet, Learnfly's platform offers flexibility. Learning on the go has never been easier.
    Emily S.


  • Job-Ready Skills!
    Learnfly's job-oriented courses equip learners with practical skills for the workplace. An investment in career growth!
    Jake M.


  • Budget-Friendly Brilliance!
    Learnfly's pricing is a steal for the quality and variety of courses offered. Quality education without breaking the bank.
    Olivia T.


  • Instructor Excellence Unleashed!
    Learn from the best with Learnfly's certified instructors. The platform ensures that knowledge is imparted by industry experts.
    Daniel L.


  • Achievement Unlocked!
    Learnfly not only offers courses but also recognizes your efforts with course completion certificates. A sense of accomplishment with every course finished.
    Maya H.


  • Learning Revolution!
    Learnfly's platform is a revolution in education. Access to unlimited courses at affordable rates is a game-changer.
    Ethan W.


  • digital-marketing-and-basics-of-seo

    Digital Marketing and Basics of SEO

    By : Abhirup Moitra

    Lectures 10 Beginner 0:32:57
  • seo-basics-tips-for-ranking-better

    SEO Basics Tips for Ranking Better

    By : Laurence Svekis

    Lectures 35 Beginner 2:10:44
  • google-amazon-youtube-unofficial-long-tail-keyword-seo

    Google Amazon Youtube Unofficial Lo...

    By : Brian Jackson

    Lectures 38 Beginner 2:14:6
  • the-ultimate-seo-blueprint-how-to-easily-rank-1-on-google

    The Ultimate SEO Blueprint - How To...

    By : Juan Galvan

    Lectures 29 Beginner 3:7:44
  • 2020-seo-for-beginners-boost-your-website

    2020 SEO for Beginners: Boost Your ...

    By : Antoine Lelievre

    Lectures 14 Beginner 0:48:47
  • seo-online-course

    SEO Online Course

    By : Adonis Anastasiou Anastasiou

    Lectures 23 All Level 1:45:13

Students learning on Learnfly works with Fortune 500 companies around the globe.

Sign Up & Start Learning
By signing up, you agree to our Terms of Use and Privacy Policy
Reset Password
Enter your email address and we'll send you a link to reset your password.